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Work at RAYCON

Team

Creative Team

Launched Products

12 Products in the market

Location

NYC, USA

My Role

Creative designer

Working at Raycon as a creative designer, I am everywhere throughout the product launching process.

From product development, ideation, CMF, mass production, package design, UX research, UI design, the retail material design. On this page you can follow my journey every day, working with engineers, marketing team, retail team, customer service team. 

Launched products in 2021

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Everyday Series 
Everyday Earbuds
#EC2243
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- Package Design -
- Manual Update -

The original version of the manual got a lot of complaints from our customers about the complexity of the explanation, the hard-to-understand UIs, and some confusing sentences. 

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Problems

The label number did not follow an order, jumping from everywhere. Increase users' reading difficulty.

Lot's of party line and structure lines which is invisible and unnecessary to show in this image. Also, increase users' reading difficulty.  

Solution

Re-organized the label numbers based on the nature reading habit. Clean all the unnecessary lines to make the image easy to understand. 

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Problems

The charging is a complicated task, it can be divided into charge the capsule with/without earbuds. They have different light indicators as well. The original explanation is not clear enough to show the correct charging process with the lights.

Solution

Sperate the two charging ways with their own explanations. Use a vivid and neat line drawing to showcase how you can charge your device and what feedback(lighting) you will get for each stage.

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Problems

The reading order on this page is not very efficient. Users have to ready the middle part first and then go to the left/right and back to the middle again and then to the other direction.

It's also quite confusing when you want to guide your users to press a button, but use a pointing line to the left/right which might cause a finger swipe action.

Solution

Redesigned this page, based on users' nature reading orders from top to bottom. By using various numbers of dots and rounded rectangles to indicate press action and hold action, as well as the times of press and the length you should hold the button for. Highlight the "L" "R", reduce words repeating.

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Problems

The customer services team always gets a complaint about changing gel tips. It's an easy but delicate task so that some people won't do it 100% right. How to change gel tips did not be included in the original manual.

Solution

Simply divide the process into 4 steps. Using a short sentence and arrows to guide people on how to make this task right along with the image. 

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Everyday Speaker
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- Package Design -
- Manual Design -
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- Sales Material Design -

Started with an E-Commercial company, Raycon is going to retail in 2021. We are launching our products in retail stores, airports, pop stores, etc. Our first step into retail is to create some point to sell to display our products in various locations. 

As we have several series products from earbuds and headphones to speakers, we will need a universal PDQ to fit our various product lines and lower our cost as much as possible.

With these restrictions in cost, style, easy-assemble, I did these two mockups of PDQ for the sales team. 

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Work Series 
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Work Earbud Classic
Work Earbud Ultra
- Website Development  -

Updating the website design for Raycon. Please see the brief design below, project details will be posted later.

- Website Product Page -
- Mobile Product Page -
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- More Is Coming This Fall  -
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There are lots of other product design outcomes that will be posted once we launch them. Stay tuned!

©2020  Calmy Huang.  All rights reserved.

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